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Sales and marketing are a key part of business success
Being effective at prospecting requires that you maintain a steady pace with your sales calls. That's how you ensure your sales funnel remains large enough so that you meet your sales targets year after year (and remember, that funnel ha...
KEYWORDS and KEY PHRASES as we know these are the lifeblood of the internet. Without proper control of these we would not have an internet business. We cannot name a web page ‘page01.html’ and expect it to rank well in a search engine. We need to u...
Build your own list simply sending visitors to your affiliate websites through your affiliate URL is not good marketing. Again, having a website is not mandatory, but with the advantages presented, I'm glad I do have one, because it really makes affiliate...
As rocketing gas prices and food costs increase, consumer spending is down. If people aren’t spending as much on your products or services as they used to, you can’t rely on sales or discounts to bring them in – the hit to your bottom line might not...
Some people think that making money with Google Adsense is hard; but in fact, it is quite the opposite. Setting up Google ads on your site is simple, and you can earn from it rather quickly. First of all, Google Adsense is a program that welcomes any ...
One of the most popular myths surviving from the old-school days of sales training is the idea that you will have a better chance of reaching business prospects if you try calling either early in the morning or in the late afternoon, after regular busines...
As more and more people enter the sales profession, less and less are utilizing cold calling as their prospecting technique of choice. Why is this happening? Why is cold calling going away? There are several reasons. First of all, prospects have bec...
Cold calling, once the only method of sales prospecting, no longer works in today’s world. Here are the top five reasons to avoid it: 1. Cold calling makes you look desperate. We all know that people want to do business with those who are successf...
Many areas of selling that I’ve studied and taught to others are rarely, if ever, known and used in the world of professional selling. One of those is the science of social dynamics – before I ever began learning it myself and including it in my train...
I receive Google Alerts daily on my favorite subject of conversation, cold calling, and I read them. I’m always on the lookout for an opportunity to contribute to a discussion on cold calling, sales, or any other related subject, especially if I can inj...
I can always tell what part of the month it is by my book sales. Want to know how? At the end of the month, everyone is scrambling to make sales so my sales are down. At the beginning of the month, most salespeople are surfing the web instead of working s...
I came across an article today that explains how companies can successfully implement a company-mandated sales plan and be sure that all of the salespeople are following it. I found the advice given in that article to be deeply disturbing to me, especi...
I receive e-mails on a regular basis from people who state that cold calling is working perfectly well for them and that they’ve become quite successful by it.  That's fine - as I've always said, if it works for you, then keep doing it. My materials ar...
With so many companies paying commissions as a percentage of gross margin, it's tempting to quote full price - or at least a very high price - when writing proposals.  You'll certainly make the biggest commission this way, but the question begs: will you...
There are two main types of communication that take place in selling situations: conflict and cooperation. Which type of communication you’re using will have a profound impact on whether or not you get the sale. Conflict takes place as the result o...